{"@context":"https://schema.org/","@type":"Product","@id":"https://www.scheels.com/p/berkley-deep-hit-stick/8950-BHBDHS/","name":"Berkley Deep Hit Stick","image":["https://scheels.scene7.com/is/image/Scheels/02863234995"],"description":"HIT STICK DP-9/BLK GLD","sku":"02863235035","mpn":"02863235035","brand":{"@type":"Brand","name":"Berkley"},"offers":{"@type":"Offer","url":"https://scheels.com/p/02863235035/","priceCurrency":"CAD","price":13.99,"itemCondition":"https://schema.org/NewCondition","availability":"https://schema.org/InStock"}}{"isError":false,"data":{"reviews":[{"id":7079050,"locale":"en_US","rating":5,"title":"Great lures","text":"We use them in salt water. We change all the hooks to 4X strong and heavy duty split rings and have caught snook to 30 pounds and rooster fish to 40 pounds on these lures. For Rooster Fish You have to troll minimum 5MPH better 6 MPH and these lures will troll to 7 MPH and rare to have to tune them. We catch a lot of barracuda 24 to 32 inches long on them so A dentist friend who fishes with Me sprays a coat of clear dental epoxy on them to lengthen life of paint. I highly recommend these lures as they do everything We want and We are using them for fish the lures were never meany for.","textLength":590,"csFlag":false,"inappropriateFlag":false,"reviewedFlag":true,"autoModerated":true,"published":true,"incentivized":false,"upVotes":0,"downVotes":0,"orderId":"2123645991","dimensions":[{"type":1,"dimensionId":3,"dimensionLabel":"Value","id":11,"code":"VAL05","label":null,"value":5},{"type":1,"dimensionId":4,"dimensionLabel":"Durability","id":16,"code":"DUR05","label":null,"value":5},{"type":1,"dimensionId":5,"dimensionLabel":"Quality","id":21,"code":"QUAL5","label":null,"value":5}],"responses":[],"tags":[],"media":{"photo":[{"id":77079,"type":"photo","caption":"Barracuda caught on them","imageType":"jpeg","width":4608,"height":3456,"locale":"en_US","published":true,"dateCreated":"2025-08-20T16:08:16-04:00","normalUrl":"https://images.turnto.com/media/TXOE2FrZzlhkSdesite/cf16dadc0337a15fe9024fe6b6e25346_1755720455902_0_L1000.jpeg","thumbnailUrl":"https://images.turnto.com/media/TXOE2FrZzlhkSdesite/cf16dadc0337a15fe9024fe6b6e25346_1755720455902_0_PZ320.jpeg","originalUrl":"https://images.turnto.com/media/TXOE2FrZzlhkSdesite/cf16dadc0337a15fe9024fe6b6e25346_1755720455902_0.jpeg","ipViolationFlag":false,"inappropriateFlag":false,"offensiveFlag":false,"spamFlag":false,"offTopicFlag":false,"tags":[]},{"id":77080,"type":"photo","caption":"Snapper also","imageType":"jpeg","width":4608,"height":3456,"locale":"en_US","published":true,"dateCreated":"2025-08-20T16:08:16-04:00","normalUrl":"https://images.turnto.com/media/TXOE2FrZzlhkSdesite/9c2549c89d70b4cf3f6fa27d393e7b34_1755720455902_1_L1000.jpeg","thumbnailUrl":"https://images.turnto.com/media/TXOE2FrZzlhkSdesite/9c2549c89d70b4cf3f6fa27d393e7b34_1755720455902_1_PZ320.jpeg","originalUrl":"https://images.turnto.com/media/TXOE2FrZzlhkSdesite/9c2549c89d70b4cf3f6fa27d393e7b34_1755720455902_1.jpeg","ipViolationFlag":false,"inappropriateFlag":false,"offensiveFlag":false,"spamFlag":false,"offTopicFlag":false,"tags":[]}],"video":[],"audio":[]},"user":{"badge":null},"reviewedDate":"2025-08-24T14:15:21-04:00","purchaseDate":"2024-08-12T11:28:24-04:00","dateCreated":"2025-08-20T16:08:20-04:00","customData":[],"incentiveType":null,"campaign":null,"deviceFingerprint":null,"topics":[],"catalogItems":[{"sku":"8950-BHBDHS","title":"Berkley Deep Hit Stick","url":"https://www.scheels.com/p/8950-BHBDHS","category":"fishing-jerkbaits","reviewCount":2,"ratingCount":2,"averageRating":5,"ratingBreakdown":{"1":0,"2":0,"3":0,"4":0,"5":2},"active":true,"attributes":[]}]},{"id":4162393,"locale":"en_US","rating":5,"title":"","text":"Wee made with great color options. Not used yet","textLength":47,"csFlag":false,"inappropriateFlag":false,"reviewedFlag":true,"autoModerated":true,"published":true,"incentivized":false,"upVotes":0,"downVotes":2,"orderId":"244926019","dimensions":[{"type":1,"dimensionId":3,"dimensionLabel":"Value","id":11,"code":"VAL05","label":null,"value":5},{"type":1,"dimensionId":4,"dimensionLabel":"Durability","id":16,"code":"DUR05","label":null,"value":5},{"type":1,"dimensionId":5,"dimensionLabel":"Quality","id":21,"code":"QUAL5","label":null,"value":5}],"responses":[],"tags":[],"media":{"photo":[],"video":[],"audio":[]},"user":{"badge":null},"reviewedDate":"2025-07-14T11:47:29-04:00","purchaseDate":"2023-12-14T14:12:31-05:00","dateCreated":"2024-01-05T15:45:14-05:00","customData":[],"incentiveType":null,"campaign":null,"deviceFingerprint":null,"topics":[],"catalogItems":[{"sku":"8950-BHBDHS","title":"Berkley Deep Hit Stick","url":"https://www.scheels.com/p/8950-BHBDHS","category":"fishing-jerkbaits","reviewCount":2,"ratingCount":2,"averageRating":5,"ratingBreakdown":{"1":0,"2":0,"3":0,"4":0,"5":2},"active":true,"attributes":[]}]}]},"tracing":{"frontasticRequestId":"b7c3bb3a25710fe384d30b4b3e393195"}}"Full Description:\nTrue balsa-like action with the durability and precision tracking of a premium hard-plastic lure. The Berkley® Deep Hit Stick delivers an aggressive, wider tail action than our Flicker Minnow perfect for deep, big or more aggressive fish that do not always react to the more finesse minnow baits.\n\nFeatures:\n\u003cul>\n\u003cli>Equipped with sharp Fusion19™ hooks\u003c/li>\n\u003cli>Equipped with sharp Fusion19 hooks\u003c/li>\n\u003cli>Integrated FlashDisc™ improves tracking stability and accuracy giving the bait true balsa-like action\u003c/li>\n\u003cli>Wider, more aggressive tail action and a deep dive curve\u003c/li>\n\u003cli>Loud dual-rattle system with optimized pitch calls fish in from long distances\u003c/li>\n\u003cli>Thicker, beefier body for larger attention-grabbing profile\u003c/li>\n\u003cli>Best tracking, deep-diving stick bait on the market\u003c/li>\n\u003cli>Colors and sizes built for chasing fish in the prairie ponds to the big great lakes\u003c/li>\n\u003cli>Integrated FlashDisc improves tracking stability and accuracy giving the bait true balsa-like action\u003c/li>\n\u003c/ul>\n\nSpecifications:\n\u003cul>\n\u003cli>Size 9: 3.75 inch\u003c/li>\n\u003cli>Size 10.5: 4.25 inch\u003c/li>\n\u003cli>Size 12: 4.75 inch\u003c/li>\n\u003c/ul>\n"