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In 1995, SCHEELS Eau Claire, Wisconsin opened its doors in Oakwood Mall. By 2000, SCHEELS expanded to an 80,000 square-foot shopping and entertainment experience for the entire family to enjoy.
The Eau Claire shopping experience includes an array of specialty shops, including sports, fashion, and footwear. Whether you’re shopping for world-class sporting essentials, college and pro licensed gear to cheer on your favorite team, or rugged outdoor gear for your next expedition, SCHEELS has you covered for every journey ahead. Also, if you’re an avid hunter, Eau Claire carries the region's largest gun and hunting selection.
With a team of experts focused on helping you follow your passion, you’ll discover high-quality sports apparel brands for men, women, and youth such as Nike, adidas, Patagonia, Under Armour, The North Face, and many more. Also, you’ll find several shops that feature SCHEELS Outfitters exclusive products, including camping equipment, hunting clothing, and much more.
For passionate college, and professional sports fans, Eau Claire is a one-stop shop for all the necessary attire and accessories to showcase your team pride! Eau Claire SCHEELS houses a team shop, which is larger than some stand-alone stores, and features logo apparel for the Packers, Brewers, University of Wisconsin, and much more.
For products that require continuous upkeep, SCHEELS Service Shop has Barnett-certified technicians to help you maintain your products to the highest quality. Our team of Barnett-certified technicians has received the best training in the industry for bike repairs, skate sharpening, racquet stringing, Minn Kota services, and much more.
In addition to specialty shops and services, the SCHEELS shopping experience is like no other. The Eau Claire SCHEELS features a shooting range, Big Buck hunting arcade, and archery range to “try before you buy”.
Complete your shopping experience at Ginna's Cafe to enjoy gourmet soups and sandwiches, coffee and specialty drinks, and 24 flavors of homemade fudge.
With a dedication to not only have the best retail experience in the eyes and minds of our customers, every product purchased at SCHEELS is guaranteed satisfactory or your money back. You don’t take chances at SCHEELS...ever.