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About SCHEELS | SCHEELS.com
About SCHEELS
Our goal is to be the best retailer
in the eyes of our customers, associates and business partners.
About SCHEELS
Our goal is to be the best retailer
in the eyes of our customers, associates and business partners.
who we are
We Are Experts
At SCHEELS, we have a team of customer service experts passionate about the products within their department. We are dedicated to having the best retail experience in the eyes and minds of our customers where everyone can discover their passion for sports, hunting, fishing, camping, and much more.
We Strive for Excellence
We carry world-class brands so you can feel confident knowing you’re purchasing the same footwear, apparel, and gear professionals rely on.
We Provide An Experience
Your retail adventure begins at SCHEELS. Our stores include attractions such as aquariums, arcade games, and our famous Ferris wheel. Don't forget to complete your shopping experience at Ginna's Café™ to enjoy gourmet soups, sandwiches, and homemade fudge!
We Are Experts
At SCHEELS, we have a team of customer service experts passionate about the products within their department. We are dedicated to having the best retail experience in the eyes and minds of our customers where everyone can discover their passion for sports, hunting, fishing, camping, and much more.
We Strive for Excellence
We carry world-class brands so you can feel confident knowing you’re purchasing the same footwear, apparel, and gear professionals rely on.
We Provide An Experience
Your retail adventure begins at SCHEELS. Our stores include attractions such as aquariums, arcade games, and our famous Ferris wheel. Don't forget to complete your shopping experience at Ginna's Café™ to enjoy gourmet soups, sandwiches, and homemade fudge!
We Are Experts
At SCHEELS, we have a team of customer service experts passionate about the products within their department. We are dedicated to having the best retail experience in the eyes and minds of our customers where everyone can discover their passion for sports, hunting, fishing, camping, and much more.
We Strive for Excellence
We carry world-class brands so you can feel confident knowing you’re purchasing the same footwear, apparel, and gear professionals rely on.
We Provide An Experience
Your retail adventure begins at SCHEELS. Our stores include attractions such as aquariums, arcade games, and our famous Ferris wheel. Don't forget to complete your shopping experience at Ginna's Café™ to enjoy gourmet soups, sandwiches, and homemade fudge!
SCHEELS HISTORY
It All Started with Potatoes
Learn more about the history of SCHEELS and how three acres of potatoes led way to what would become the World's Largest All Sports Retailer.
SCHEELS HISTORY
It All Started with Potatoes
Learn more about the history of SCHEELS and how three acres of potatoes led way to what would become the World's Largest All Sports Retailer.
Our Values
We Value Our Customers
Customers are always our first priority at SCHEELS. We empower our associates to become experts in their shops to go above and beyond to meet the customer's needs and expectations.
We Do Good in Our Communities
SCHEELS is committed to providing philanthropic support in each community where we are located. Our associates volunteer thousands of hours to community service projects annually.
We Are 100% Employee‑Owned
SCHEELS is an employee-owned, privately held business that owes its consistent success to its empowered associates, leaders, and partners who make decisions for their store and the entire company.
We Value Our Customers
Customers are always our first priority at SCHEELS. We empower our associates to become experts in their shops to go above and beyond to meet the customer's needs and expectations.
We Do Good in Our Communities
SCHEELS is committed to providing philanthropic support in each community where we are located. Our associates volunteer thousands of hours to community service projects annually.
We Are 100% Employee‑Owned
SCHEELS is an employee-owned, privately held business that owes its consistent success to its empowered associates, leaders, and partners who make decisions for their store and the entire company.
We Value Our Customers
Customers are always our first priority at SCHEELS. We empower our associates to become experts in their shops to go above and beyond to meet the customer's needs and expectations.
We Do Good in Our Communities
SCHEELS is committed to providing philanthropic support in each community where we are located. Our associates volunteer thousands of hours to community service projects annually.
We Are 100% Employee‑Owned
SCHEELS is an employee-owned, privately held business that owes its consistent success to its empowered associates, leaders, and partners who make decisions for their store and the entire company.
SCHEELS Careers
Interested In Working With Us?
Whatever your passion is, SCHEELS has the ideal positions to begin or advance your careers. Learn more about current openings and benefits on our careers page.
Experience SCHEELS
Follow Your Passion
Find expert advice, the latest trends, local events and more on our blog.