{"reviews":[{"id":6530271,"locale":"en_US","rating":1,"title":"Do not buy any lifetime basketball hoop","text":"Let me start by saying the Scheels staff was great, but I would not buy a Lifetime hoop again!\n\nFirst, we bought the 52-inch Lifetime basketball hoop.\n\nOn the second step of assembly, it was missing the correct hardware. I called Scheels, and they verified that the same issue existed with the same version of the product.\n\nWe arranged an exchange, and I upgraded to the 54-inch model.\n\nThis one also had an issue: it was missing the correct length bolt, and I had to get a replacement from Ace Hardware.\n\nAdditionally, on the very first step of assembling this hoop, there was a screw stuck inside another part that I had to bang out with a bolt.\n\nEven if this hoop had come with all the correct hardware, the instructions are awful. While they provide separate baggies for each step — which is great — correctly identifying individual parts is terrible.\n\nAll of the parts should be labeled; this is a $500 product.\n\nThere were also several pieces where the bolts would not go through because the paint was too thick, so I had to drill off the extra paint.\n\nAlso, if you don't believe this review, go check out their YouTube comments — people describe the experience as a \"hellscape.\"","textLength":1185,"csFlag":false,"inappropriateFlag":false,"reviewedFlag":true,"autoModerated":true,"published":true,"incentivized":false,"upVotes":0,"downVotes":0,"orderId":"141311730","dimensions":[{"type":1,"dimensionId":3,"dimensionLabel":"Value","id":7,"code":"VAL01","label":null,"value":1},{"type":1,"dimensionId":4,"dimensionLabel":"Durability","id":13,"code":"DUR02","label":null,"value":2},{"type":1,"dimensionId":5,"dimensionLabel":"Quality","id":17,"code":"QUAL1","label":null,"value":1}],"responses":[],"tags":[],"media":{"photo":[],"video":[],"audio":[]},"user":{"nickName":null,"firstName":"Jason","lastName":"Schattschneider","emailAddress":"[email protected]","externalId":null,"city":null,"state":null,"country":null,"ageRange":null,"badge":null,"shopperProfiles":[]},"reviewedDate":"2025-05-04T16:32:29-04:00","purchaseDate":"2025-04-23T00:00:00-04:00","dateCreated":"2025-04-28T12:10:27-04:00","customData":[],"incentiveType":null,"campaign":null,"deviceFingerprint":null,"topics":[],"catalogItems":[{"sku":"81483-90231","title":"Lifetime Elite 52\" In-Ground Basketball Hoop","url":"https://www.scheels.com/p/81483-90231","category":"in-ground-basketball-hoops","reviewCount":14,"ratingCount":14,"averageRating":4.4,"ratingBreakdown":{"1":1,"2":1,"3":1,"4":0,"5":11},"active":true,"attributes":[]}]},{"id":2771589,"locale":"en_US","rating":3,"title":"Isn't cheap, but you should avoid.","text":"The backboard shakes ALOT when the ball hits it. Even added cement to half the pole to try and stiffen it up. Save up for a real system or just get a very cheap one.","textLength":167,"csFlag":false,"inappropriateFlag":false,"reviewedFlag":true,"autoModerated":true,"published":true,"incentivized":false,"upVotes":1,"downVotes":1,"orderId":"27251272","dimensions":[{"type":1,"dimensionId":3,"dimensionLabel":"Value","id":9,"code":"VAL03","label":null,"value":3},{"type":1,"dimensionId":4,"dimensionLabel":"Durability","id":15,"code":"DUR04","label":null,"value":4},{"type":1,"dimensionId":5,"dimensionLabel":"Quality","id":19,"code":"QUAL3","label":null,"value":3}],"responses":[],"tags":[],"media":{"photo":[],"video":[],"audio":[]},"user":{"nickName":null,"firstName":"Eric","lastName":"Landau","emailAddress":"[email protected]","externalId":null,"city":null,"state":null,"country":null,"ageRange":null,"badge":null,"shopperProfiles":[]},"reviewedDate":"2023-04-18T08:43:09-04:00","purchaseDate":"2022-05-01T00:00:00-04:00","dateCreated":"2023-04-16T10:57:50-04:00","customData":[],"incentiveType":null,"campaign":null,"deviceFingerprint":null,"topics":[{"name":"backboard quality","score":0.49}],"catalogItems":[{"sku":"81483-90231","title":"Lifetime Elite 52\" In-Ground Basketball Hoop","url":"https://www.scheels.com/p/81483-90231","category":"in-ground-basketball-hoops","reviewCount":14,"ratingCount":14,"averageRating":4.4,"ratingBreakdown":{"1":1,"2":1,"3":1,"4":0,"5":11},"active":true,"attributes":[]}]},{"id":2769558,"locale":"en_US","rating":5,"title":"Family Time Hoop","text":"My kids & husband love this hoop! We have had it for 2 years and it been holding up great! I put it together myself, it took a couple hours. Make sure and read the instructions. We then had it cemented into the ground when the concrete guys poured our cement pad for us. ( they did it all for us then we just had to put the hoop in the base) We play on it as a family all the time! \n\nCons: it is showing slight signs of rust! Still function great. It also wobbled quite a bit after we first installed it, however we just poured or gravel down the top and it fixed that problem.","textLength":577,"csFlag":false,"inappropriateFlag":false,"reviewedFlag":true,"autoModerated":true,"published":true,"incentivized":false,"upVotes":0,"downVotes":1,"orderId":"24473365","dimensions":[{"type":1,"dimensionId":3,"dimensionLabel":"Value","id":11,"code":"VAL05","label":null,"value":5},{"type":1,"dimensionId":4,"dimensionLabel":"Durability","id":16,"code":"DUR05","label":null,"value":5},{"type":1,"dimensionId":5,"dimensionLabel":"Quality","id":20,"code":"QUAL4","label":null,"value":4}],"responses":[{"text":"Thank you for your review! We strive to be the best retailer in the eyes of our customer, and try to make sure each customer has the best possible experience in store and on \u003ca href=\"http://SCHEELS.com.\" target=\"_blank\">SCHEELS.com.\u003c/a> Thank you for choosing SCHEELS! 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The installation process was relatively straightforward and not overly complicated. Since installation two weeks ago, the product seems to be of high quality and the kids love it. I would highly recommend!","textLength":259,"csFlag":false,"inappropriateFlag":false,"reviewedFlag":true,"autoModerated":true,"published":true,"incentivized":false,"upVotes":0,"downVotes":0,"orderId":"27132379","dimensions":[],"responses":[],"tags":[],"media":{"photo":[],"video":[],"audio":[]},"user":{"nickName":null,"firstName":"Michael","lastName":"Vander Heiden","emailAddress":"[email protected]","externalId":null,"city":null,"state":null,"country":null,"ageRange":null,"badge":null,"shopperProfiles":[]},"reviewedDate":"2022-06-05T21:06:41-04:00","purchaseDate":"2022-04-17T00:00:00-04:00","dateCreated":"2022-05-08T07:56:58-04:00","customData":[],"incentiveType":null,"campaign":null,"deviceFingerprint":null,"topics":[{"name":"setup ease","score":0.52},{"name":"performance","score":0.44},{"name":"installation process","score":0.8}],"catalogItems":[{"sku":"81483-90231","title":"Lifetime Elite 52\" In-Ground Basketball Hoop","url":"https://www.scheels.com/p/81483-90231","category":"in-ground-basketball-hoops","reviewCount":14,"ratingCount":14,"averageRating":4.4,"ratingBreakdown":{"1":1,"2":1,"3":1,"4":0,"5":11},"active":true,"attributes":[]}]},{"id":1233725,"locale":"en_US","rating":5,"title":"Great Product","text":"Only thing I would say Is read the directions all the way before you start to assemble. The first lock nuts do not have the part on how they only go on flush with the end of the bolt. Fantastic product that my kids love to use.","textLength":227,"csFlag":false,"inappropriateFlag":false,"reviewedFlag":true,"autoModerated":true,"published":true,"incentivized":false,"upVotes":2,"downVotes":0,"orderId":"24847450","dimensions":[],"responses":[],"tags":[],"media":{"photo":[],"video":[],"audio":[]},"user":{"nickName":null,"firstName":"Anthony","lastName":"Dudys","emailAddress":"[email protected]","externalId":null,"city":null,"state":null,"country":null,"ageRange":null,"badge":null,"shopperProfiles":[]},"reviewedDate":"2021-09-08T00:15:08-04:00","purchaseDate":"2021-08-10T00:00:00-04:00","dateCreated":"2021-09-07T09:17:53-04:00","customData":[],"incentiveType":null,"campaign":null,"deviceFingerprint":null,"topics":[{"name":"assembly difficulty","score":0.46}],"catalogItems":[{"sku":"81483-90231","title":"Lifetime Elite 52\" In-Ground Basketball Hoop","url":"https://www.scheels.com/p/81483-90231","category":"in-ground-basketball-hoops","reviewCount":14,"ratingCount":14,"averageRating":4.4,"ratingBreakdown":{"1":1,"2":1,"3":1,"4":0,"5":11},"active":true,"attributes":[]}]},{"id":1205222,"locale":"en_US","rating":2,"title":null,"text":"No help in finding someone to pour concrete sleeve hole and install!!! Would not recommend unless you have someone who can help. I was out of state for the summer and bought for my grandson—been sitting there for two months!!","textLength":225,"csFlag":false,"inappropriateFlag":true,"reviewedFlag":true,"autoModerated":true,"published":true,"incentivized":false,"upVotes":0,"downVotes":38,"orderId":"24661830","dimensions":[],"responses":[],"tags":[],"media":{"photo":[],"video":[],"audio":[]},"user":{"nickName":null,"firstName":"James","lastName":"Shelton","emailAddress":"[email protected]","externalId":null,"city":null,"state":null,"country":null,"ageRange":null,"badge":null,"shopperProfiles":[]},"reviewedDate":"2021-09-01T14:21:58-04:00","purchaseDate":"2021-07-11T00:00:00-04:00","dateCreated":"2021-08-13T14:27:24-04:00","customData":[],"incentiveType":null,"campaign":null,"deviceFingerprint":null,"topics":[],"catalogItems":[{"sku":"81483-90231","title":"Lifetime Elite 52\" In-Ground Basketball Hoop","url":"https://www.scheels.com/p/81483-90231","category":"in-ground-basketball-hoops","reviewCount":14,"ratingCount":14,"averageRating":4.4,"ratingBreakdown":{"1":1,"2":1,"3":1,"4":0,"5":11},"active":true,"attributes":[]}]},{"id":1083899,"locale":"en_US","rating":5,"title":null,"text":"My daughters love their new hoop!! Hours of fun, easy to adjust height!!! Great quality!!","textLength":89,"csFlag":false,"inappropriateFlag":false,"reviewedFlag":true,"autoModerated":true,"published":true,"incentivized":false,"upVotes":1,"downVotes":0,"orderId":"24278299","dimensions":[],"responses":[],"tags":[],"media":{"photo":[],"video":[],"audio":[]},"user":{"nickName":null,"firstName":"Becky","lastName":"Kaiser","emailAddress":"[email protected]","externalId":null,"city":null,"state":null,"country":null,"ageRange":null,"badge":null,"shopperProfiles":[]},"reviewedDate":"2021-05-29T12:48:56-04:00","purchaseDate":"2021-05-06T00:00:00-04:00","dateCreated":"2021-05-26T15:09:24-04:00","customData":[],"incentiveType":null,"campaign":null,"deviceFingerprint":null,"topics":[],"catalogItems":[{"sku":"81483-90231","title":"Lifetime Elite 52\" In-Ground Basketball Hoop","url":"https://www.scheels.com/p/81483-90231","category":"in-ground-basketball-hoops","reviewCount":14,"ratingCount":14,"averageRating":4.4,"ratingBreakdown":{"1":1,"2":1,"3":1,"4":0,"5":11},"active":true,"attributes":[]}]},{"id":705952,"locale":"en_US","rating":5,"title":"No problem setting up. Nice goal!","text":"My son and I spent about 6 hours total setting the sleeve and assembling the goal. The directions were clear and we had no problems. The height was almost perfect.","textLength":165,"csFlag":false,"inappropriateFlag":false,"reviewedFlag":true,"autoModerated":true,"published":true,"incentivized":false,"upVotes":3,"downVotes":0,"orderId":"22557404","dimensions":[],"responses":[],"tags":[],"media":{"photo":[{"id":9442,"type":"photo","caption":"","imageType":"png","width":828,"height":1792,"locale":"en_US","published":true,"dateCreated":"2020-10-12T21:14:26-04:00","normalUrl":"https://images.turnto.com/media/TXOE2FrZzlhkSdesite/4AFD764009FC7137F98E4C03AAABE891.app1_1602551625271_L1000.png","thumbnailUrl":"https://images.turnto.com/media/TXOE2FrZzlhkSdesite/4AFD764009FC7137F98E4C03AAABE891.app1_1602551625271_PZ320.png","originalUrl":"https://images.turnto.com/media/TXOE2FrZzlhkSdesite/4AFD764009FC7137F98E4C03AAABE891.app1_1602551625271.png","ipViolationFlag":false,"inappropriateFlag":false,"offensiveFlag":false,"spamFlag":false,"offTopicFlag":false,"tags":[]}],"video":[],"audio":[]},"user":{"nickName":null,"firstName":"Mike","lastName":"Pippig","emailAddress":"[email protected]","externalId":null,"city":null,"state":null,"country":null,"ageRange":null,"badge":null,"shopperProfiles":[]},"reviewedDate":"2023-02-22T16:23:28-05:00","purchaseDate":"2020-09-22T00:00:00-04:00","dateCreated":"2020-10-12T21:19:50-04:00","customData":[],"incentiveType":null,"campaign":null,"deviceFingerprint":null,"topics":[{"name":"setup ease","score":0.59},{"name":"height adjustment","score":0.42}],"catalogItems":[{"sku":"81483-90231","title":"Lifetime Elite 52\" In-Ground Basketball Hoop","url":"https://www.scheels.com/p/81483-90231","category":"in-ground-basketball-hoops","reviewCount":14,"ratingCount":14,"averageRating":4.4,"ratingBreakdown":{"1":1,"2":1,"3":1,"4":0,"5":11},"active":true,"attributes":[]}]},{"id":628956,"locale":"en_US","rating":5,"title":"","text":"It wasn’t trivial installation, it’s requires at least two guys to place it in the in-ground sleeve.\nAs for now, I don’t see any instability issue and it is absolutely stand tall.\nHopefully it keep its quality throughout the heavy winter.","textLength":238,"csFlag":false,"inappropriateFlag":true,"reviewedFlag":true,"autoModerated":true,"published":true,"incentivized":false,"upVotes":3,"downVotes":1,"orderId":"22376401","dimensions":[],"responses":[],"tags":[],"media":{"photo":[],"video":[],"audio":[]},"user":{"nickName":null,"firstName":"Maxim","lastName":"Dadon","emailAddress":"[email protected]","externalId":null,"city":null,"state":null,"country":null,"ageRange":null,"badge":null,"shopperProfiles":[]},"reviewedDate":"2020-09-07T15:33:29-04:00","purchaseDate":"2020-08-12T15:03:20-04:00","dateCreated":"2020-09-07T13:03:01-04:00","customData":[],"incentiveType":null,"campaign":null,"deviceFingerprint":null,"topics":[{"name":"stability","score":0.47}],"catalogItems":[{"sku":"81483-90231","title":"Lifetime Elite 52\" In-Ground Basketball Hoop","url":"https://www.scheels.com/p/81483-90231","category":"in-ground-basketball-hoops","reviewCount":14,"ratingCount":14,"averageRating":4.4,"ratingBreakdown":{"1":1,"2":1,"3":1,"4":0,"5":11},"active":true,"attributes":[]}]},{"id":516247,"locale":"en_US","rating":5,"title":"","text":"We really like the new hoop. Great quality and easy to raise up and down.","textLength":73,"csFlag":false,"inappropriateFlag":true,"reviewedFlag":true,"autoModerated":true,"published":true,"incentivized":false,"upVotes":4,"downVotes":0,"orderId":"21812642","dimensions":[],"responses":[],"tags":[],"media":{"photo":[],"video":[],"audio":[]},"user":{"nickName":null,"firstName":"Peggy","lastName":"Neal","emailAddress":"[email protected]","externalId":null,"city":null,"state":null,"country":null,"ageRange":null,"badge":null,"shopperProfiles":[]},"reviewedDate":"2020-07-13T16:19:04-04:00","purchaseDate":"2020-05-05T20:00:00-04:00","dateCreated":"2020-07-03T16:21:20-04:00","customData":[],"incentiveType":null,"campaign":null,"deviceFingerprint":null,"topics":[],"catalogItems":[{"sku":"81483-90231","title":"Lifetime Elite 52\" In-Ground Basketball Hoop","url":"https://www.scheels.com/p/81483-90231","category":"in-ground-basketball-hoops","reviewCount":14,"ratingCount":14,"averageRating":4.4,"ratingBreakdown":{"1":1,"2":1,"3":1,"4":0,"5":11},"active":true,"attributes":[]}]}],"offset":0,"limit":10,"total":14}"Full Description:\nLifetime's in-ground basketball hoops are the perfect option for beginning and season players alike! In-ground basketball systems provide ultimate rigidity and take up less space than portable basketball systems.  If you're concerned about the permanence of an in-ground system, remember that while in-ground basketball hoops do require cement, they need not be permanent if you use a ground sleeve (sold separately). A ground sleeve allows for later removal of the pole if necessary.  This system features a 52" Polycarbonate backboard complete with a Slam-It Rim that adjusts from 7.5 to 10 feet with a one-hand Power Lift mechanism, allowing everyone to play the game at their own level. So, invite friends, new and old, to make great memories together.\n<div><a class="underlined" href="/on/demandware.static/-/Library-Sites-SharedLibrary/default/dw59ed432b/product_pdfs/Lifetime_08148301136_Manual.pdf" target="_blank">Lifetime Elite 52" In-Ground Basketball Hoop Manual (PDF - 3.82 MB)</a></div>\n\n<p> </p>\n\nFeatures:\n\u003cul>\n\u003cli>Slam-It Rim: The Slam-It Rim is built for aggressive play with an 18-inch rim and double horizontal springs that provide great flexibility.\u003c/li>\n\u003cli>Pole: The 3-piece, 3.5-inch round steel pole is protected with a powder-coated, weather-resistant finish.\u003c/li>\n\u003cli>Steel-Framed Shatterproof Backboard: A virtually unbreakable polycarbonate surface with a reinforced steel frame provides a pro look with an excellent rebound. Graphics are fade-resistant.\u003c/li>\n\u003cli>Adjustment Mechanism: The Power Lift offers instant and effortless height adjustment from 7.5 to 10 feet in infinite increments! Adjusts in seconds with just one hand, allowing players of any age or skill to enjoy the game at their level.\u003c/li>\n\u003c/ul>\n\nSpecifications:\n\u003cul>\n\u003cli>Adjustment Increments: Infinite\u003c/li>\n\u003cli>Pole Size: 3.5 in. round\u003c/li>\n\u003cli>Model: 90231\u003c/li>\n\u003cli>Adjustment Range: 7.5 to 10 feet\u003c/li>\n\u003cli>Warranty: 5-Year Limited Manufacture\u003c/li>\n\u003cli>Rim: Slam-It Rim\u003c/li>\n\u003cli>Backboard Type: Steel Framed Shatterproof\u003c/li>\n\u003cli>Backboard Size: 52 inch\u003c/li>\n\u003cli>Backboard Dimensions: 52 in. x 33 in.\u003c/li>\n\u003cli>Backboard Surface: Polycarbonate\u003c/li>\n\u003cli>All-Weather Net Weight: 150 g\u003c/li>\n\u003cli>Adjustment Type: Power Lift\u003c/li>\n\u003c/ul>\n"