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Ice Fishing Sale Event: Are You Ready?
Sale Event Dates: 12/6 - 12/14
Gear up for the hardwater season with Expert-trusted brands on sale now. We've sorted through the deals to find the high-performance equipment that will help you stay warm, find fish, and make this winter your most successful one yet.
Ice Electronics & Augers
Find fish faster and drill easier with deals on top-tier sonars, live-imaging, and augers.
More Can’t-Miss Savings
- Save up to $100 on ESKIMO E40 Augers
Ice Shelters & Accessories
Stay warm and fish longer with insulated shelters from the brands you trust.
Shop With Confidence
Ice Apparel & Footwear
Brave any condition with premium float suits and insulated boots built for the extreme cold.
More Can’t-Miss Savings
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Buy two pairs, get 1 free of Hollow Alpaca Socks
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Save 20% on Gloves, Hats, Beanies, and Balaclavas
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Save up to $100 on Men’s Striker Climate Jacket or Bibs
* SCHEELS Exclusive Color Only: Brown
Rods, Reels & Tackle
Feel every bite with sensitive rods, smooth reels, and tackle that gets the job done.
More Can’t-Miss Savings
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Save 20% on Lures, Plastics & Line
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Save 20% on Scheels Outfitters Rods, Reels & Combos
Outdoor Cooking
Don’t let the cold stop you from firing up the grill.
More Can’t-Miss Savings
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Save 20% on Scheels Outfitters Jerky & Sausage Seasonings
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Up to $125 gift card with purchase of an LEM Grinder, Slicer, Stuffer, Sealer, or Mixer
These are just some of the savings you can take advantage of for the season. Stop by your local SCHEELS to talk with our Ice Fishing Experts and find everything else you need for your next trip out on the ice.