{"@context":"https://schema.org/","@type":"Product","@id":"https://www.scheels.com/p/lego-harry-potter-diagon-alley-wizarding-shops-76444-building-set/42884-6526345/","name":"LEGO Harry Potter Diagon Alley Wizarding Shops 76444 Building Set","image":["https://scheels.scene7.com/is/image/Scheels/67341940377"],"description":"Escape to a magical world with this intricately detailed, microscale LEGO® Harry Potter™ display model of the Diagon Alley™ wizarding s","sku":"67341940377","mpn":"67341940377","brand":{"@type":"Brand","name":"LEGO"},"offers":{"@type":"Offer","url":"https://scheels.com/p/67341940377/","priceCurrency":"CAD","price":284.99,"itemCondition":"https://schema.org/NewCondition","availability":"https://schema.org/InStock"}}{"reviews":[{"id":7215714,"locale":"en_US","rating":5,"title":"Fun to the end","text":"I really enjoyed putting together this set. The miniature was a nice addition to my Halloween display","textLength":101,"csFlag":false,"inappropriateFlag":false,"reviewedFlag":false,"autoModerated":false,"published":true,"incentivized":false,"upVotes":0,"downVotes":0,"orderId":null,"dimensions":[],"responses":[],"tags":[],"media":{"photo":[],"video":[],"audio":[]},"user":{"nickName":"TalkativeSleven043","firstName":null,"lastName":null,"emailAddress":null,"externalId":null,"city":null,"state":null,"country":null,"ageRange":null,"badge":null,"shopperProfiles":[]},"reviewedDate":null,"purchaseDate":null,"dateCreated":"2025-09-05T00:00:00-04:00","customData":[],"incentiveType":null,"campaign":null,"deviceFingerprint":null,"topics":[],"syndication":{"sourceName":"LEGO","siteUrl":"https://shop.lego.com/en-US","logoUrl":"https://images.turnto.com/site/syndicationlogos/1527_LH48.png"},"catalogItems":[{"sku":"42884-6526345","title":"LEGO Harry Potter Diagon Alley Wizarding Shops 76444 Building Set","url":"https://www.scheels.com/p/42884-6526345","category":"building-sets-and-kits","reviewCount":61,"ratingCount":61,"averageRating":4.7,"ratingBreakdown":{"1":1,"2":2,"3":3,"4":5,"5":50},"active":true,"attributes":[]}]},{"id":7213794,"locale":"en_US","rating":5,"title":"Amazing Set - HP Diagon Alley Microscale","text":"So much detail added to the scale of the the Diagon Alley Wizarding shops. So much easier for me to show off this amazing set along with the Hogwarts Castle and Grounds. I hope to see more microscale builds in the future.","textLength":221,"csFlag":false,"inappropriateFlag":false,"reviewedFlag":false,"autoModerated":false,"published":true,"incentivized":false,"upVotes":0,"downVotes":0,"orderId":null,"dimensions":[],"responses":[],"tags":[],"media":{"photo":[],"video":[],"audio":[]},"user":{"nickName":"PrinceJuicyDrillex","firstName":null,"lastName":null,"emailAddress":null,"externalId":null,"city":null,"state":null,"country":null,"ageRange":null,"badge":null,"shopperProfiles":[]},"reviewedDate":null,"purchaseDate":null,"dateCreated":"2025-09-04T00:00:00-04:00","customData":[],"incentiveType":null,"campaign":null,"deviceFingerprint":null,"topics":[],"syndication":{"sourceName":"LEGO","siteUrl":"https://shop.lego.com/en-US","logoUrl":"https://images.turnto.com/site/syndicationlogos/1527_LH48.png"},"catalogItems":[{"sku":"42884-6526345","title":"LEGO Harry Potter Diagon Alley Wizarding Shops 76444 Building Set","url":"https://www.scheels.com/p/42884-6526345","category":"building-sets-and-kits","reviewCount":61,"ratingCount":61,"averageRating":4.7,"ratingBreakdown":{"1":1,"2":2,"3":3,"4":5,"5":50},"active":true,"attributes":[]}]},{"id":7203469,"locale":"en_US","rating":3,"title":"Okay, but flimsy and finicky","text":"While you can see this is 3 parts, in reality, it's 5. The side \"wings\" come apart into two sections each and do not stay together at all. It's really disappointing because it makes it a bit harder to create the \"alley\" when trying to show/share the build - I want to be able to \"swing\" the build into place. Instead, I'm Tetris-ing the 5 sections into align. \n\nAlso, the building DOESN'T swing at all. The two side wings fully detach (all 5 sections detach, actually), and then re-\"click\" into place (but again, those attachment points are awful and the really just hang out in-place. \n\nTruthfully, I asked for this specifically as it's the same scale as my Hogwarts Castle (#71043) as a gift and my family kindly gifted it to me. However, I wish I hadn't gotten it. \n\nAt the micro-figure scale, you really lose all those amazing details that make Lego Builds so fun. Stick to the larger, traditional Mini-Fig scale, even if it means more builds in the long run. I wish I had.","textLength":977,"csFlag":false,"inappropriateFlag":false,"reviewedFlag":false,"autoModerated":false,"published":true,"incentivized":false,"upVotes":0,"downVotes":0,"orderId":null,"dimensions":[],"responses":[],"tags":[],"media":{"photo":[],"video":[],"audio":[]},"user":{"nickName":"FuegoFamily","firstName":null,"lastName":null,"emailAddress":null,"externalId":null,"city":null,"state":null,"country":null,"ageRange":null,"badge":null,"shopperProfiles":[]},"reviewedDate":null,"purchaseDate":null,"dateCreated":"2025-09-02T00:00:00-04:00","customData":[],"incentiveType":null,"campaign":null,"deviceFingerprint":null,"topics":[],"syndication":{"sourceName":"LEGO","siteUrl":"https://shop.lego.com/en-US","logoUrl":"https://images.turnto.com/site/syndicationlogos/1527_LH48.png"},"catalogItems":[{"sku":"42884-6526345","title":"LEGO Harry Potter Diagon Alley Wizarding Shops 76444 Building Set","url":"https://www.scheels.com/p/42884-6526345","category":"building-sets-and-kits","reviewCount":61,"ratingCount":61,"averageRating":4.7,"ratingBreakdown":{"1":1,"2":2,"3":3,"4":5,"5":50},"active":true,"attributes":[]}]},{"id":6891494,"locale":"en_US","rating":5,"title":"Great build","text":"A lot of little parts but still a fun build. Love the details","textLength":61,"csFlag":false,"inappropriateFlag":false,"reviewedFlag":true,"autoModerated":false,"published":true,"incentivized":false,"upVotes":0,"downVotes":0,"orderId":null,"dimensions":[],"responses":[],"tags":[],"media":{"photo":[],"video":[],"audio":[]},"user":{"nickName":"mw0920","firstName":null,"lastName":null,"emailAddress":null,"externalId":null,"city":null,"state":null,"country":null,"ageRange":null,"badge":null,"shopperProfiles":[]},"reviewedDate":"2025-07-20T15:58:36-04:00","purchaseDate":null,"dateCreated":"2025-07-11T00:00:00-04:00","customData":[],"incentiveType":null,"campaign":null,"deviceFingerprint":null,"topics":[],"syndication":{"sourceName":"LEGO","siteUrl":"https://shop.lego.com/en-US","logoUrl":"https://images.turnto.com/site/syndicationlogos/1527_LH48.png"},"catalogItems":[{"sku":"42884-6526345","title":"LEGO Harry Potter Diagon Alley Wizarding Shops 76444 Building Set","url":"https://www.scheels.com/p/42884-6526345","category":"building-sets-and-kits","reviewCount":61,"ratingCount":61,"averageRating":4.7,"ratingBreakdown":{"1":1,"2":2,"3":3,"4":5,"5":50},"active":true,"attributes":[]}]},{"id":6891493,"locale":"en_US","rating":2,"title":"Boring build","text":"For one. The scale of this is nothing what I expected…even though it states it on the box…we are all visual which is how I was roped in. And you get these teeny tiny figurines. I should have read more before purchasing. Nothing stands out with this set and wish I spent $200 on a different piece. Nothing like my other sets…piano…hocus pocus…Snow White…large scale F1 cars…Galaxy. This is a very meh set.","textLength":404,"csFlag":false,"inappropriateFlag":false,"reviewedFlag":true,"autoModerated":false,"published":true,"incentivized":false,"upVotes":0,"downVotes":13,"orderId":null,"dimensions":[],"responses":[],"tags":[],"media":{"photo":[],"video":[],"audio":[]},"user":{"nickName":"ViscountItchyOwl102","firstName":null,"lastName":null,"emailAddress":null,"externalId":null,"city":null,"state":null,"country":null,"ageRange":null,"badge":null,"shopperProfiles":[]},"reviewedDate":"2025-07-24T17:04:52-04:00","purchaseDate":null,"dateCreated":"2025-07-11T00:00:00-04:00","customData":[],"incentiveType":null,"campaign":null,"deviceFingerprint":null,"topics":[],"syndication":{"sourceName":"LEGO","siteUrl":"https://shop.lego.com/en-US","logoUrl":"https://images.turnto.com/site/syndicationlogos/1527_LH48.png"},"catalogItems":[{"sku":"42884-6526345","title":"LEGO Harry Potter Diagon Alley Wizarding Shops 76444 Building Set","url":"https://www.scheels.com/p/42884-6526345","category":"building-sets-and-kits","reviewCount":61,"ratingCount":61,"averageRating":4.7,"ratingBreakdown":{"1":1,"2":2,"3":3,"4":5,"5":50},"active":true,"attributes":[]}]},{"id":6411587,"locale":"en_US","rating":2,"title":"Missing Several Pieces","text":"There have been sets that I’ve built that have had a piece or two missing in the past, but this one is a little ridiculous. My build has come to a complete standstill because I don’t have the parts to build the base for structure 5. Not to mention missing parts to finish structure 3. I’m sure plenty of others have had much better luck with their sets, but I can’t in good conscience recommend spending money on this one.","textLength":422,"csFlag":false,"inappropriateFlag":false,"reviewedFlag":false,"autoModerated":false,"published":true,"incentivized":false,"upVotes":0,"downVotes":0,"orderId":null,"dimensions":[],"responses":[],"tags":[],"media":{"photo":[],"video":[],"audio":[]},"user":{"nickName":"Kiki","firstName":null,"lastName":null,"emailAddress":null,"externalId":null,"city":null,"state":null,"country":null,"ageRange":null,"badge":null,"shopperProfiles":[]},"reviewedDate":null,"purchaseDate":null,"dateCreated":"2025-03-16T00:00:00-04:00","customData":[],"incentiveType":null,"campaign":null,"deviceFingerprint":null,"topics":[],"syndication":{"sourceName":"LEGO","siteUrl":"https://shop.lego.com/en-US","logoUrl":"https://images.turnto.com/site/syndicationlogos/1527_LH48.png"},"catalogItems":[{"sku":"42884-6526345","title":"LEGO Harry Potter Diagon Alley Wizarding Shops 76444 Building Set","url":"https://www.scheels.com/p/42884-6526345","category":"building-sets-and-kits","reviewCount":61,"ratingCount":61,"averageRating":4.7,"ratingBreakdown":{"1":1,"2":2,"3":3,"4":5,"5":50},"active":true,"attributes":[]}]},{"id":6114294,"locale":"en_US","rating":3,"title":"It was ok","text":"It wasn't as fun to build as the larger scale and detail you couldn't really tell what was what. Would rather not build another micro scale again.","textLength":146,"csFlag":false,"inappropriateFlag":false,"reviewedFlag":false,"autoModerated":false,"published":true,"incentivized":false,"upVotes":0,"downVotes":0,"orderId":null,"dimensions":[],"responses":[],"tags":[],"media":{"photo":[],"video":[],"audio":[]},"user":{"nickName":"KnightCheekyHamster101","firstName":null,"lastName":null,"emailAddress":null,"externalId":null,"city":null,"state":null,"country":null,"ageRange":null,"badge":null,"shopperProfiles":[]},"reviewedDate":null,"purchaseDate":null,"dateCreated":"2025-02-13T00:00:00-05:00","customData":[],"incentiveType":null,"campaign":null,"deviceFingerprint":null,"topics":[],"syndication":{"sourceName":"LEGO","siteUrl":"https://shop.lego.com/en-US","logoUrl":"https://images.turnto.com/site/syndicationlogos/1527_LH48.png"},"catalogItems":[{"sku":"42884-6526345","title":"LEGO Harry Potter Diagon Alley Wizarding Shops 76444 Building Set","url":"https://www.scheels.com/p/42884-6526345","category":"building-sets-and-kits","reviewCount":61,"ratingCount":61,"averageRating":4.7,"ratingBreakdown":{"1":1,"2":2,"3":3,"4":5,"5":50},"active":true,"attributes":[]}]},{"id":6086976,"locale":"en_US","rating":4,"title":"Great but tiny","text":"I had fun with this build but I do have several other sets and did not realize how small this set is in comparison. I would have waited for it to go on sale if I had known, but I still recommend it if you love Harry Potter.","textLength":223,"csFlag":false,"inappropriateFlag":false,"reviewedFlag":false,"autoModerated":false,"published":true,"incentivized":false,"upVotes":0,"downVotes":0,"orderId":null,"dimensions":[],"responses":[],"tags":[],"media":{"photo":[],"video":[],"audio":[]},"user":{"nickName":"BiggestHappyHufflepuff","firstName":null,"lastName":null,"emailAddress":null,"externalId":null,"city":null,"state":null,"country":null,"ageRange":null,"badge":null,"shopperProfiles":[]},"reviewedDate":null,"purchaseDate":null,"dateCreated":"2025-02-06T00:00:00-05:00","customData":[],"incentiveType":null,"campaign":null,"deviceFingerprint":null,"topics":[],"syndication":{"sourceName":"LEGO","siteUrl":"https://shop.lego.com/en-US","logoUrl":"https://images.turnto.com/site/syndicationlogos/1527_LH48.png"},"catalogItems":[{"sku":"42884-6526345","title":"LEGO Harry Potter Diagon Alley Wizarding Shops 76444 Building Set","url":"https://www.scheels.com/p/42884-6526345","category":"building-sets-and-kits","reviewCount":61,"ratingCount":61,"averageRating":4.7,"ratingBreakdown":{"1":1,"2":2,"3":3,"4":5,"5":50},"active":true,"attributes":[]}]},{"id":6086975,"locale":"en_US","rating":4,"title":"Great Set - SO many extra pieces","text":"This is a super cool and very detailed set. My only hang up was that there were SO many extra pieces. I kept going back over the instructions to make sure I hadn’t missed something because they weren’t the types of pieces that are usually included in the extras. Just seemed very odd and I’ve done a ton of Lego sets.","textLength":317,"csFlag":false,"inappropriateFlag":false,"reviewedFlag":false,"autoModerated":false,"published":true,"incentivized":false,"upVotes":1,"downVotes":0,"orderId":null,"dimensions":[],"responses":[],"tags":[],"media":{"photo":[],"video":[],"audio":[]},"user":{"nickName":"AllyMac77","firstName":null,"lastName":null,"emailAddress":null,"externalId":null,"city":null,"state":null,"country":null,"ageRange":null,"badge":null,"shopperProfiles":[]},"reviewedDate":null,"purchaseDate":null,"dateCreated":"2025-02-06T00:00:00-05:00","customData":[],"incentiveType":null,"campaign":null,"deviceFingerprint":null,"topics":[],"syndication":{"sourceName":"LEGO","siteUrl":"https://shop.lego.com/en-US","logoUrl":"https://images.turnto.com/site/syndicationlogos/1527_LH48.png"},"catalogItems":[{"sku":"42884-6526345","title":"LEGO Harry Potter Diagon Alley Wizarding Shops 76444 Building Set","url":"https://www.scheels.com/p/42884-6526345","category":"building-sets-and-kits","reviewCount":61,"ratingCount":61,"averageRating":4.7,"ratingBreakdown":{"1":1,"2":2,"3":3,"4":5,"5":50},"active":true,"attributes":[]}]},{"id":6037662,"locale":"en_US","rating":5,"title":"Excellent","text":"This is a great set. As a beginner, it took me two days to complete. Instructions were very easy to follow. Lots of extra little pieces included in the event that a little one falls under something.","textLength":198,"csFlag":false,"inappropriateFlag":false,"reviewedFlag":false,"autoModerated":false,"published":true,"incentivized":false,"upVotes":0,"downVotes":0,"orderId":null,"dimensions":[],"responses":[],"tags":[],"media":{"photo":[],"video":[],"audio":[]},"user":{"nickName":"Kserra","firstName":null,"lastName":null,"emailAddress":null,"externalId":null,"city":null,"state":null,"country":null,"ageRange":null,"badge":null,"shopperProfiles":[]},"reviewedDate":null,"purchaseDate":null,"dateCreated":"2025-01-27T00:00:00-05:00","customData":[],"incentiveType":null,"campaign":null,"deviceFingerprint":null,"topics":[],"syndication":{"sourceName":"LEGO","siteUrl":"https://shop.lego.com/en-US","logoUrl":"https://images.turnto.com/site/syndicationlogos/1527_LH48.png"},"catalogItems":[{"sku":"42884-6526345","title":"LEGO Harry Potter Diagon Alley Wizarding Shops 76444 Building Set","url":"https://www.scheels.com/p/42884-6526345","category":"building-sets-and-kits","reviewCount":61,"ratingCount":61,"averageRating":4.7,"ratingBreakdown":{"1":1,"2":2,"3":3,"4":5,"5":50},"active":true,"attributes":[]}]}],"offset":0,"limit":10,"total":33}"Full Description:\nEscape to a magical world with this intricately detailed, microscale LEGO® Harry Potter™ display model of the Diagon Alley™ wizarding shops (76444). This LEGO brick-built wizard set invites adult fans of Harry Potter fantasy adventures to recreate iconic Diagon Alley stores, including Weasleys' Wizard Wheezes™, Florean Fortescue’s Ice Cream Parlor, Ollivanders™, Mr. Mulpepper’s Apothecary, plus Gringotts™ Wizarding Bank, the Leaky Cauldron and The Daily Prophet HQ. Each building has instantly recognizable exterior details and contains delightful Easter eggs inside.<br><br>This magic display model makes striking room decor. Display it as either a 2-sided street or as one long row of buildings or divide it into 5 sections to take a closer look. Add the 12 unique LEGO Harry Potter microfigures and the Knight Bus™ to spark memories of classic scenes.<br><br>This microscale building set is part of a range of LEGO Sets for Adults and makes a super treat for yourself or a Harry Potter gift for other fans.\n\nFeatures:\n\u003cul>\n\u003cli>LEGO® Harry Potter™ Diagon Alley™ wizard set for adults – Capture the enchanting atmosphere of Diagon Alley and the authentic details of its wizarding shops with this micromodel\u003c/li>\n\u003cli>12 LEGO® Harry Potter™ microfigures – Harry Potter, Ron Weasley™, Hermione Granger™, Fred Weasley, George Weasley, Lavender Brown, Ginny Weasley™, Draco Malfoy™, Narcissa Malfoy, Mr. Borgin and more\u003c/li>\n\u003cli>Mini Diagon Alley™ stores – Create microscale versions of iconic places such as Eeylops Owl Emporium, Gringotts™ Wizarding Bank, the Leaky Cauldron and The Daily Prophet HQ, plus the Knight Bus™\u003c/li>\n\u003cli>Customizable display set – Display the model either as a 2-sided street or as one long row of buildings, or divide it into 5 modules to take a closer look at each building\u003c/li>\n\u003cli>Harry Potter™ gift idea for adult fans – Treat yourself or gift this Diagon Alley™ LEGO® brick-building set to adult fans of Harry Potter fantasy adventures and memorabilia collectors\u003c/li>\n\u003cli>3D building instructions – Enhance your creative experience withthe intuitive LEGO® Builder app, where you can zoom in and rotate your model in 3D during construction, track your progress and more\u003c/li>\n\u003cli>Harry Potter™ collectible – This LEGO® Harry Potter microscale building set is part of a large assortment of LEGOSets for Adults, for those who enjoy hands-on, mindful activities to relax and unwind\u003c/li>\n\u003cli>Room decor – This 2,750-piece build-and-display set measures over 5.5 in. (14 cm) high, 34.5 in. (88 cm) wide and 3 in. (8 cm) deep when presented as one long row of buildings\u003c/li>\n\u003c/ul>\n\nSpecifications:\n\u003cul>\n\u003cli>Ages 18+\u003c/li>\n\u003cli>2750 Pieces\u003c/li>\n\u003cli>#76444\u003c/li>\n\u003c/ul>\n"